Remember that old “Saturday Night Live” skit where Dan Ackroyd plays the refrigerator repairman who unwittingly showcases his intergluteal cleft (aka butt crack) to his customers, The Loopners, and the live audience, while troubleshooting the kitchen appliance?
Well, Trash & Stash customers won’t be subjected to any protruding prone posteriors – or bellies.
No need to yell “pull up yer pants!” when Trash & Stash is on the scene cleaning out your garage, hauling debris from your building project, or helping you move into a new home.
That’s because Trash & Stash crew members wear customized coordinated work overalls that match the company’s Stashy logo (the handsome racoon with a mustache).
In other words, it’s not Three Guys, a Truck and Some Sloppy T-Shirts and Ill-Fitting Shorts.
“Our uniforms are pretty distinctive,” said Trash & Stash owner Cameron Ungar.
These uniforms give Trash & Stash a professional edge, a competitive differentiator.
According to noted clothing company Lands’ End, “uniforms maintain a professional, polished image for employees as well as the general atmosphere of the workplace.”
Uniforms also make employees – thus the brand – easily recognizable. And when there’s pride in appearance, there’s pride in brand. This then creates individual accountability to represent that brand.
Ungar chose Carhartt Brown work overalls for Trash & Stash, because “I wanted us to look put together, even in a hot mess.”
And most importantly, nobody is getting half-mooned, with the shoulder straps that keep overalls intact no matter how the wearer’s body is contorted while bending down, doing heavy lifting, etc.
“I remember when Cameron started talking about wearing uniforms, we were like, ‘what are they?’ – and he said, ‘we’re going to wear overalls. And I know most of you are going to hate them, but I’ve had too many companies come into my home and the thing my wife remembers the most about them is their butt cracks,’” recalled Trash & Stash teammate Chase Waychoff. “And he said, ‘no one who represents me, or my company will be remembered for their butt cracks.’ I think that helps explain the whole mentality of this business – let’s go in here and be better than everyone else in this environment.”